We started our journey with Žak d.o.o. in the second half of 2017. The niche we got ourselves into was one we had little experience with. The company already had a physical store, but wanted to upgrade into an online one, too, for the purpose of reaching out and getting new customers.
In their assortiman are different mowers, saws and other apparatus by different brands, such as Husqvarna, Stihl, Cub Cadet and others. Our main question was:“How in the world will we sell a tractor via a webshop?”
Well … we did it!
The first step was the optimization of their page and the products, adding meta descriptions, organizing images and product categories. A wholesome on-site optimization was carried out.
The second step was off-site optimization, which comprises of all the activity, not carried out on the site itself, such as link building, which brings top results.
Check the infographic below to see our process and results!